Are you looking for some new strategies, tactics, and insights to help you take your business and your life to the next level?
If so, I’d like to share 15 of the very best books I’ve ever read on mastering the inner and outer game of success.
I’m sure you’ll get a lot of practical and valuable ideas in these books.
I know I have.
To come up with this list, I went through my entire library and pulled out the most helpful books.
I went through all of my books on personal development, spirituality, metaphysics, philosophy, business, marketing, branding, advertising, and the like.
Then, I whittled the list down to the very best 15 books.
I realize this list is highly subjective.
So, don’t just take my word for it.
See what other’s are saying about these books by watching video reviews on Youtube and reading reviews on Amazon.
If you’d like to watch the video, you can do that here.
As I mention in the video, the books begin with those dealing primarily with your inner world and progress to those dealing with business, marketing, and branding.
I’ve also included a quote from each book.
1 – Life is Consciousness, by Emmet Fox
The only fundamental way to change things is to change your consciousness because you always must and always will get the conditions that belong to your consciousness.
Emmet Fox
2 – Feeling is the Secret, by Neville Goddard
The subconscious does not originate ideas, but accepts as true those which the conscious mind feels to be true and, in a way known only to itself, objectifies the accepted ideas. Therefore, through his power to imagine and feel, and his freedom to choose the idea he will entertain, man has control over creation. Control of the subconscious is accomplished through control of your ideas and feelings.
Neville Goddard
3 – The Power of Awareness, by Neville Goddard
Everything depends upon you are concept of yourself. That which you do not claim as true of yourself cannot be realized by you.
Neville Goddard
4 – The Seven Spiritual Laws of Success, by Deepak Chopra
There is a very interesting mechanism that the Universe has to help you make spontaneously correct choices. The mechanism has to do with sensations in your body. Your body experiences two kinds of sensations: one is a sensation of comfort, the other is a sensation of discomfort. At the moment you consciously make a choice, pay attention to your body and ask your body, “If I make this choice, what happens?” If your body sends a message of comfort, that’s the right choice. If your body sends a message of discomfort, then it’s not the appropriate choice.
Deepak Chopra
5 – Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth, by T. Harv Eker
The number one reason most people don’t get what they want is that they don’t know what they want.
T. Harv Eker
6 – The War of Art: Break Through the Blocks and Win Your Inner Creative Battles, by Steven Pressfield
Resistance’s goal is not to wound or disable. Resistance aims to kill. Its target is the epicenter of our being: our genius, our soul, the unique and priceless gift we were put on earth to give and that no one else has but us. Resistance means business. When we fight it, we are in a war to the death.
Steven Pressfield
7 – The Bhagavad Gita: Krishna’s Counsel in Time of War, translated by Barbara Stoler Miller
A man who relinquishes attachment and dedicates actions to the infinite spirit is not stained by evil, like a lotus leaf unstained by water.
Translated by Barbara Stoler Miller
8 – Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!, by Robert T. Kiyosaki
I know of no other skills to be more important than selling as well as marketing. The skills of selling and marketing are difficult for most people primarily due to their fear of rejection. The better you are at communicating, negotiating and handling your fear of rejection, the easier life is.
Robert T. Kiyosaki
9 – Damn Good Advice (For People with Talent!): How to Unleash Your Creative Potential by America’s Master Communicator, by George Lois
But a great commercial or print advertisement should say, in-your-face, that this is a commercial message and that we’re asking for the sale – not by pounding your head with a hammer, but by charming your ass off! People enjoy being sold products, and they fully understand that the art of selling is being done through the popular art form of advertising, but in answering research questions most people will insist they hate advertising – trust me, when it’s done right, the cash registers ring.
George Lois
10 – Do Less, Achieve More: Discover the Hidden Power of Giving In, by Chin-Ning Chu
The goal to seek in the expending of effort is to have it become effortless.
Chin-Ning Chu
11 – The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results, by Gary Keller and Jay Papasan
What’s the one thing I can do such that by doing it everything else will be easier or unnecessary?
Gary Keller (The Focusing Question)
12 – Building a Story Brand: Clarify Your Message So Customers Will Listen, by Donald Miller
If we haven’t identified what our customer wants, what problem we are helping them solve, and what life will look like after they engage our products and services, …we can forget about thriving in the marketplace.
Donald Miller
13 – The 10X Rule: The Only Difference Between Success and Failure, by Grant Cardone
You must set targets that are 10 times what you think you want and then do 10 times what you think it will take to accomplish those targets. Massive thoughts must be followed by massive actions.
Grant Cardone
14 – Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition, by Jay Abraham
The USP (Unique Selling Proposition) is the nucleus around which you build your success, fame, and wealth. So you’d better be able to state it. If you can’t state it, your prospects won’t see it. Whenever a client needs the type of product or service you sell, your USP should bring you or your company immediately to mind. Clearly conveying the USP through your marketing and business performance will make business success inevitable. But you must boil down your USP to its bare essence.
Jay Abraham
15 – One Small Step Can Change Your Life: The Kaizen Way, by Robert Maurer
Low-key change helps the human mind circumnavigate the fear that blocks success and creativity.
Robert Maurer
Bonus – Pick Yourself, by Seth Godin
This one-page document is hands-down, the most important of the list.
If you don’t pick yourself and then give yourself permission to succeed in business and in life, you never will.
This document single-handedly shatters the belief that we need to wait for someone else (a teacher, a college, an employer, a friend, a lover, etc.) to pick us to be, do, and have what we want in business and in life.
I hope these books help you as much as they’ve helped me.
If they have, please leave a comment below and share your story.
Until next time, all the best,
Mark
P.S. – Here’s the link to get your copy of Pick Yourself, by Seth Godin.